Purchases

// On your order confirmation page, once the order is placed:
window.peekbird = window.peekbird || [];
peekbird.push(['track', 'purchase', {
  revenue: 49.90,        // the order total, as a number
  currency: 'USD',       // the three-letter currency code
  orderId: 'ORDER-123'   // your order number
}]);

// Peekbird: orders from Shopify's checkout, where the snippet can't run.
const SITE_ID = 'YOUR_SITE_ID';
const COLLECT_URL = 'https://collect.peekbird.com/collect';

analytics.subscribe('checkout_completed', async (event) => {
  // The visitor as the snippet on your store's pages knows them.
  const visitorId = await browser.cookie.get('_peekbird_uid');
  if (!visitorId) return;
  const sessionId = (await browser.cookie.get('_peekbird_sid')) || `checkout-${Date.now()}`;
  const checkout = event.data.checkout;
  const url = event.context.document.location.href;
  const events = [{
    type: 'event',
    ts: Date.now(),
    url,
    name: 'purchase',
    revenue: Number(checkout.totalPrice?.amount ?? 0),
    currency: checkout.currencyCode,
    orderId: String(checkout.order?.id ?? checkout.token).split('/').pop(),
  }];
  // To also tell Peekbird who bought (see "Who the visitor is"), remove the // below:
  // events.push({ type: 'identify', ts: Date.now(), url, email: checkout.email });
  fetch(COLLECT_URL, {
    method: 'POST',
    keepalive: true,
    headers: { 'Content-Type': 'text/plain' },
    body: JSON.stringify({ siteId: SITE_ID, visitorId, sessionId, sdk: 'shopify-pixel@1', events }),
  });
});

// WooCommerce, in your theme's functions.php (or a code snippets plugin):
add_action('woocommerce_thankyou', function ($order_id) {
  $order = wc_get_order($order_id);
  if (!$order) return;
  printf(
    "<script>window.peekbird = window.peekbird || []; peekbird.push(['track', 'purchase', %s]);</script>",
    wp_json_encode([
      'revenue' => (float) $order->get_total(),
      'currency' => $order->get_currency(),
      'orderId' => (string) $order->get_order_number(),
    ], JSON_HEX_TAG | JSON_HEX_AMP)
  );
});

<script>
  window.peekbird = window.peekbird || [];
  peekbird.push(['track', 'purchase', {
    revenue: Number({{DLV - ecommerce.value}}),
    currency: {{DLV - ecommerce.currency}},
    orderId: {{DLV - ecommerce.transaction_id}}
  }]);
</script>